Rumble Eyes $1.17B Acquisition of Northern Data to Boost AI Cloud Presence

Rumble is negotiating to acquire Germany-based Northern Data for about $1.17 billion, a move that could transform the video-sharing platform into a global AI cloud powerhouse. Northern Data operates high-capacity GPU data centers and has a market value of $1.7 billion.

The deal would add Northern Data’s Taiga GPU platform—with over 22,000 Nvidia H100 and H200 GPUs—and five data centers, boosting its AI cloud services dramatically. One data center in Georgia alone could provide up to 180 MW of power once completed.

The acquisition is backed by Tether, which owns over half of Northern Data and has invested heavily in Rumble. Tether plans to exchange its Northern Data shares for Rumble stock and become a major GPU customer, reinforcing its tech sector footprint.

Before moving forward, it must complete due diligence, secure board approval, and obtain regulatory clearances. Northern Data is also selling its bitcoin mining business, Peak Mining, a condition Rumble wants before closing the deal.

If completed, this deal would shift Rumble from a niche video platform into a significant player in AI, cloud computing, and data privacy—positioning it to compete with major tech firms globally.

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Anmol Khatiwada

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