Summary: MicroStrategy didn’t just invest on Bitcoin but now had gone deep into the crypto rabbit hole and bought itself $4.6 Billion worth of BTC making it’s total holding to over 331,200 BTC which is a very very aggressive approach to cryptocurrency by any company.
A Massive BTC Purchase
This move of buying insane amount of BTC was announced on Nov.18, which positions the company as the largest corporate Bitcoin holder globally with some unrealized profits exceeding over $13 billion which is yet another absurd amount. MicroStrategy purchased 51,780 BTC at an average price of $88,627 per coin with total expenditure of $4.6 billion.
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Saylor’s Bold Strategy
Michael Saylor is a madman to some and a Crypto genius to some, he launched his BTC investment strategy in 2020, and ever since the announcement, the strategy has become the central core piece to MicroStrategy economic and financial approach. This company alone has manage to spent a huge amount of $16.5 billion on BTC and still plans to raise $42 billion more for further acquisitions in the next three years.
Industry-Wide Impact
MicroStrategy is now playing a role of a role-model for other companies like Semlar Scientific and AI firm Genius Group, to take and adopt BTC as a treasury asset.