Blockchain-enabled rewards program, Jiocoin, by Reliance Jio, is aimed at building more engagement among its 450 million subscribers by offering new services.
JioCoins are some digital tokens that accrue to the users for performing certain activities on the Jio apps. These are tied to the user’s mobile number. Based on blockchain, Jiocoin promises protection in transactions, assurance of user privacy, and smooth integration within the Jio digital ecosystem.
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Although the beta version of Jiocoin is out with the Jio Browser application, it was never announced by Reliance. Residents of India who have completed 18 years of age can enroll themselves through BBRP or such other related apps.
Earning them involves the completion of tasks or active engagement within Jio apps; further, these tokens get deposited into a Web3 wallet.The better one uses these apps, the greater the reward. Rewards tokens can be claimed for value-added privileges, including discounts on services from Jio and access to its premium content.
Jio partnered with Polygon Labs to leverage the latter’s blockchain in powering it all with security via Web3 and transparency.This blockchain architecture will ensure that the user is in control of his data and can keep the sanctity of personal information private.
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This has been an important milestone in the journey of Reliance Jio into digital transformation, empowering users with core values of privacy, self-sovereign identity, and innovative blockchain tools leading in the Indian tech space.
